EducationPunjab
KLM International School
Full-funnel Meta & Google Ads admission campaigns combined with local SEO to dominate regional student admissions.
Digital Marketing & Admissions
+240%Admission Inquiries
How we worked with KLM International School
The challenge
Admission enquiries depended on word of mouth and seasonal offline outreach, so the school had little visibility when parents searched for options in the region.
The strategy
Built a full-funnel admissions campaign across Meta and Google Ads, supported by local SEO so the school surfaced for regional school searches throughout the admission cycle.
What we created
An admissions landing page built around the enquiry form, a Meta and Google Ads account structured by admission stage, and a Google Business Profile tuned for regional school searches. Enquiries were routed to the admissions desk with the campaign and class group attached, so the team knew where each parent had come from before calling back.
Parents now find us when they start looking, not after they have already visited three other schools. The admissions team knows where every enquiry came from, which has changed how they follow up.
